INTERPERSONAL APPROACH TO BUSINESS AND PROFESSIONAL SPEECH COMMUNICATION

by ANNE GABBARD-ALLEY and ERIN PORTER
1st ed., Sept. 1977, 262 pages, $15.95
ISBN 978-0-89641-001-5 

A basic business communications text with emphasis on the interpersonal approach to communication. It guides the student toward more effective speech communication in the business world at all levels. Also features an exercise manual designed to aid the student in the practical application and understanding of the material. Between 2-6 exercises are included for each of eleven topics.

Contents

Chapter 1: The Communication Process

Chapter 2: Perceptions and Assumptions

Chapter 3: Values, Beliefs and Attitudes

Chapter 4: Communication Barriers

Chapter 5: Listening

Chapter 6: Nonverbal Communication

Chapter 7: Dyadic Communication and Interviewing

Chapter 8: Small Group Communication

Chapter 9: Phenomena That Can Influence Small Groups

Chapter 10: Public Communication

Chapter 11: Communication With Business

About the Authors

Dr. Anne Gabbard-Alley holds a PhD. from Southern Illinois University. From 1968-1978, she taught communications at Southwest Texas State University. She is presently an Assistant Professor at James Madison University in Harrisonburg. Virginia.

Dr. Erin M. Porter holds a PhD. from the University of Texas at Austin and is a communications for several banking institutions.