IJSM Contents & Abstracts Volume 13 (2012)

ISBN 978-0-89641-510-2

  • Service Quality of Health-Fitness clubs in Turkey: A Revisit—Bülent Gurbüz, Eddie T.C. Lam, M. Settar Koçak—This study examined health-fitness club members’ expectation and perception of service quality using the Turkish version of the Service Quality Assessment Scale (1-22).

  • Enhancing Sport Marketing Research Service-Learning Using Kolb’s Experiential Education Model—John J. Miller, Karen S. Meaney, Leslie Podlog—The purpose of this article was to offer a guide for the design and implementation of service-learning courses in graduate sport marketing classes. (23-42)

  • Factors Influencing the Sustained Involvement of Sport Coaches—Sue Hooper, Jeff Greenvill, Chris Auld, Graham Cuskelly, Erin Appleton—Research into sustained involvement of coaches has tended to focus on individual barriers and motivations causing coaches to leave coaching. In contrast, this study identified factors influencing coaches’ decisions to stay engaged in coaching. (43-58)

  • Spectator Anxiety and Internalization: A Case of the Chinese Professional Baseball League—Chih-I Chien, Stephen Ross—Given a substantial amount of research focusing on fan identity and loyalty, few studies addressed the psychological reactions of loyal fans after witnessing a sport event. The purpose of the study was to examine how the levels of spectator anxiety differ across different levels of internalized professional baseball fans in Taiwan. (59-72)

  • The Relationship between Burnout and Job Satisfaction in Certified Athletic Trainers—Bethany Gaffney, Robin Hardin, Eugene Fitzhugh Gi-Yong Koo—This study examined the relationship between dimensions of job satisfaction and burnout among certified athletic trainers. The nine dimensions of job satisfaction were related to three dimensions of burnout using a multiple regression analysis for each of the three dimensions. (73-86)

  • Factors Influencing College Selection by NCAA Division I, II, and II Soccer Players — Jeffrey Pauline—This investigation examined factors influencing college selection by NCAA Division I, II and III soccer players. Data was collected from 982 first-year male and female collegiate soccer players. (87-103)

  • Investigating Antecedents of Brand Equity in the Fitness Segment of the Sport Industry: An Exploratory Study of the Role that Direct Experience Have on the Development of Brand Associations—Antonio S. Williams, Paul M. Pedersen—This study investigated the role of antecedents (i.e., direct experiences) in the development of brand associations in the fitness segment of the sport industry. (104-114)

ISBN 978-0-89641-512-6

  • Transactional or Transformational Leaders in Intercollegiate Athletics? Examining the Influence of Leader Gender and Subordinate Gender on Evaluation of Leaders during Organizational Culture Change — Jon Welty Peachey, Laura J. Burton—This study investigated athletic department personnel preferences for leaders guiding organizational culture change, and examined if gender of the leader and gender of subordinates influenced these perceptions within the U.S. NCAA Division I intercollegiate context. (115-142)

  • New Media Coverage of Gender in the 2010 Winter Olympics: An Examination of Online Media Content—Lauren M. Burch, Andrea N. Eagleman, Paul M. Pedersen—Because of the proliferation of online sports coverage and the limited research in this area, it is relevant to determine if the gender coverage being produced online has similar biases as the more traditional media outlets. (143-159)

  • Using Points of Attachment to Examine Repatronage and Online Consumption of Wheelchair Rugby Spectators—Michael P. Cottingham II, Sheryl L. Chatfield, Brian T. Gearity, James T. Allen, Stacey A. Hall—The purpose of this study was to examine consumer behavior of wheelchair rugby spectators using a modified version of the Point of Attachment Index (PAI), including assessment of spectators’ attachment to the unique factor ‘disability community.’  (160-172)

  • The Influence of Advertisement Focus and Gender On Attraction to a Fitness Club—George B. Cunningham, Jennifer Wood The purpose of this study was to examine how the advertisement focus, consumer gender, and model gender influence attitudes toward and intentions to join a fitness club. Students (n = 111) from a public university in the Southwest participated in a advertisement message: health and wellness focused or appearance focused, advertisement model gender, consumer gender experimental study. (173-185)

  • An Analysis of Research Methods in Leading Sport Management Journals: The Dearth of Historical Methods in Sport Management—Ari de Wilde, Chad Seifried—This investigation aimed to identify the frequency of different methodologies utilized by scholars that were published in notable journals of sport management with a specific focus on the use of historical data and/or the historical research method. (186-202)

  • Motives and Marketing Stimuli Affecting eSports Consumption: Cross-cultural Perspectives —Donghun Lee, Wookwang Cheon, Lawrence W. Judge, Hongbum Shin, Kyung-O Kim—Although the amount of literature pertaining to the assessment of eSport consumption has increased, to date, relatively little empirical evidence has been found that explains cross-cultural variation among the targeted audiences. Based on the uses and gratifications theory, various factors that affect eSport consumption were identified and examined within two cross-cultural samples. (203-223)

NUMBER 3, JULY, 2012
ISBN 978-0-89641-516-4

  • A Multivariate Generalized Linear Regression Analysis for Golfer Perceived Value and Satisfaction—Mark Zhang, Li Chen, Liang Liu—The purpose of this study was to use the Multivariate General Linear Regression (MGLR) analysis to determine the most effective predictors for both golfer ‘satisfaction’ and the ‘perceived value’ at the studied golf courses. A survey was conducted among the recreational golfers at three medium level golf courses in the southern Mississippi Gulf Coast region. (225-240)

  • Brighton Declaration on Women and Sport:Perceptions of Management Process Quality — Darlene A. Kluka, Anne Goslin, Ben J.M. Steyn — The importance of physical activity and sport to females’ status and health is conceptually accepted and included in many international declarations. The challenge, however, is to determine the institutionalization of these declarations in management processes of signatories. This investigation aimed to audit the perceived quality of the management processes used by signatories of the Brighton Declaration on Women and Sport (1994). (241-262)

  • The Development of Academic Preparation in Sport Management: An Historical Analysis — Alan S. Kornspan—The purpose of this article is to describe the beginnings of academic preparation in the field of sport management. (263-284)

  • An Entrepreneurial Beginning: Recognizing the Value of Nonrevenue, Olympic Programs in NCAA Administrators ’ and Coaches ’ Perceptions—Erianne A. Weight, Coyte G. Cooper—The purpose of the study was to explore the nonrevenue, Olympic program elements from two viewpoints to facilitate an effort to develop strategic measures to enhance program sustainability: (1) NCAA athletic administrators’ assessment of these values (N = 435), and [2] coaches’ perceptions of administrators’ assessment of these values (N = 685). (285-308)

  • Psychographic Segmentation by Leisure Negotiation Strategies: The Case of Recreational Skiers in Greece—Charilaos Kouthouris, Evangelia Kontogianni, Achilleas Barlas, Vasileios Voutselas—The present study aimed to segment skiers according to their leisure negotiation strategies, and further validates these clusters in reference to their behavioral and attitudinal loyalty. (309-323)

  • Brand Associations of Turkish Soccer Teams—Ceyda Mumcu, Settar Koçak—The purpose of this study was to investigate consumers’ perception of brand associations and effects of some demographic factors on brand image of soccer teams in Turkey. (324-338)

ISBN 978-0-89641-518-8

  • International Fans’ Motivations for Following U.S. Sports: An Investigation of College Students in Taiwan — Chia-Chen Yu, Brian Gordon — Taiwanese sports fans have shown a strong interest in U.S. sports as demonstrated by the popularity of teams and players who have visited Taiwan. The purposes of this study were to investigate Taiwanese fans’ motivations for following U.S. sports and differences based on their demographic characteristics. (339-362)

  • Re-Analyzing the Connection between Team Identity and Affective Commitment in the Overall University Content—Aaron W. Clopton—Identity stratification is salient to a college campus, as one’s in-group affiliation dictates numerous social and psychological benefits dependent upon ingroup status. Because the presence of big-time athletics wields much power over the campus, this study investigated team identity and affective commitment of students to their university. (363-384)

  • Testing the Role of Team Identification on the Relationship between Sport Involvement and Sponsorship Outcomes in the Contest of Professional Soccer—Pantelis Nassis, Nicholas D. Theodorakis, Kostal Alexandris, Asimina Tsellou, Yanni AthehinosThe aim of the present study was to examine the role of team identification on the relationship between sport activity involvement and sponsorship outcomes, measured by purchase intentions, in the context of professional soccer in Greece. (385-401)

  • Identification and Its Impact on Attitudes Toward Corporate Social Responsibility: The “Internal/External ” Stakeholder Perspective—Daniel R. Sweeney, Sheila L. NguyenThe perspectives of uniquely positioned university students who are considered ‘internal’ and ‘external’ were assessed. The purpose was to explore whether organizational identification of the university students affected their perceptions of the university athletics department’s corporate social responsibility (CSR) responsiveness. (402-422)

  • Don’t Sit There…or There…or There: An Analysis of Ball Park Protection and Foul Ball Injury — Gil Fried, Andy Pittman, Andrew Milsten, Troy Abell, Juline Mills — Foul balls are often thought of as a great souvenir for a baseball fan. Many people go to a game with their baseball glove hoping to catch a foul ball. However, foul balls also represent a serious threat of injury to spectators. Through analyzing several studies, and undertaking independent research tracking foul balls at professional and minor league stadiums, this article will help identify where foul balls land. (423-443)

  • The Effect of LGBT-Inclusive Policies on Organizational Attraction—E. Nicole Melton, George B. Cunningham—In drawing from signaling theory and social dominance theory, the purpose of this study was to assess applicants’ responses to lesbian, gay, bisexual, and transgendered (LGBT)-inclusive signals and the resultant effects on organizational attractiveness. The authors conducted an experiment with 120 participants to achieve this end. (444-462)

  • Index to IJSM Vol 13 (2012)

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